
With 6 days left to go on the bidding, we needed to create a buzz around this unique event so I set to work contacting, nope, make that pestering, people. The Dorking Advertiser was the first to cave in to my powers of persuasion and they sent a photographer to pap the watches and a few unsuspecting members of the Templar team.
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Our 15 seconds of fame |

For the record, it should have been the formidable Emma O'Donovan who went along to talk about her fabulous idea and her lightbulb moment, but she is way too gracious. I am however pleased that she shares her story so eloquently. Please read it, it's beautifully written.

I had the 8.50am slot on the James Cannon breakfast show and was armed with some watches. But whirring around my head were the key points I wanted to make sure I got into the interview.

It all seemed to be over in a matter of seconds and I just prayed I'd managed to squeeze in all of the key points into the 3 minutes. Having cringed through the re-play, I'm pleased to report I crammed it all in.
To end the week on a high, The Guardian promoted our charity auction on their site and merrily we watched the bids roll in. To the point where a bidding war ensued on a watch by the lovely Chris Mould, and currently stands at a staggering £147.70

With just under 24 hours to go, Emma and I ramped up our Twitter campaign. She managed to pull some amazing 'extras' such as Alex T Smith's signed book and Sharon King-Chai's presentation book and my celeb stalking resulted in retweets from Gail Porter and Laura Dockrill.
This has been such a fabulously creative and particularly poignant project to work on and I can't tear myself away from the eBay pages.
You still have time to bid, so please go and take a look at the 88 individual pieces of artwork and place a bid, for Breast Cancer Care.
"...cringed through the reply..." Whatever for? It was marvellous.
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ReplyDeleteThanks Wayne
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